Taleb talks about non-linearity and things we are unable to understand. He frequently cites the news as mostly noise.
We have a tendency to put way too much faith/value into modern news / media / information that is readily available to the public.
I believe that there is less noise in private information. Things said off the air, away from the press, mentioned in confidence. Not as much spin. Perhaps more important details that wouldn't be shared with the masses for various reasons.
In business, what does the owner of the company say where their industry is going in a private dinner? How did they negotiate with their supplier? How did they convince investors to join? What they state to the public is, generally, less valuable.
I don't pay attention to politics, but if I did, I don't really care too much about what CNN says, but I would love to know what high up gov't officials, lobbyists, and billionaires say behind closed doors.
Following pro sports, ESPN, all the main outlets it is almost all noise and PR posturing. What do the GM or coach say privately about X player?
Most of this information is hard to get. Building your network/social capital will get you some of it. If not, be skeptical and ignore the noise.